Next Generation Innovation 33

Product Overview

At 29West, we specialize in Ultra Messaging® products for the financial markets. Totally electronic marketplaces are becoming the standard across the financial industry in both front and back office systems. Volumes are straining messaging system capacity. Lowest latency is a competitive advantage. Efficient messaging frameworks provide the scalability and speed needed to compete in today markets. In addition, as machine room space and power are constrained, efficient performance and cost effective solutions are critical to profitability. 29West's suite of Ultra Messaging products provide these critical messaging infrastructure components.

With 29West's Ultra Messaging product suite of Latency Busters® Messaging (LBM) and Ultra Messaging® for the Enterprise (UME), we offer the application developer the most-flexible, efficient and lowest-latency messaging solutions in the industry today. Whether your application requires a streaming messaging model or you have a need for persistence and delivery confirmation, our design breakthroughs remove the choke points found in legacy messaging and unleash the power of your network to efficiently route high-speed messaging traffic. Deployed in mission critical applications in banks, exchanges prop trading and hedge funds worldwide, 29West messaging solutions significantly outperform traditional messaging systems by removing server and daemon bottlenecks.

With LBM, we can demonstrate 2.4 million messages/sec, and less than 40 microsecond latency on commodity hardware and network infrastructure.

With the release of UME 2.0, we have introduced our Parallel Persistence™ model to the messaging market. This framework delivers data to the persistence store in parallel with delivering the data to the end consumer, while still ensuring delivery confirmation and failure recovery. This design shatters the typical performance characteristics of legacy "serial" style persistent messaging solutions, where data must be written to a store and then passed to the end receiver. Our design allows us to provide under 70 microseconds of latency for confirmed delivery and other persistent message streams, using a fraction of the hardware required with legacy messaging solutions. In addition, our unique "quorum and consensus" model for store failover and recovery allows our customers to support failover between machines, sites or cities with commodity hardware and ultra high reliability. Please give us a call to learn more about our design and how it can improve your messaging system performance and flexibility.

We know the only numbers that really matter to you are what you see in your applications running in your production environment. Our no-risk evaluation allows you to integrate 29West messaging into your applications to see performance improvements and potential hardware savings first-hand.

If you are looking to gain a competitive advantage in the marketplace from the innovators who wrote the book on high-speed messaging, or simply want to deploy a more efficient architecture, look no further. Start a 29West Free Software Evaluation today and see for yourself!

29West is pleased to offer the Tabb report: Faster Than a Speeding Bullet - The New Low Latency Messaging to anyone interested in the Tabb group's view on the current state of the high speed messaging market.

                                        
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